EDP

The goal

Portuguese EDP reached out to prepare for a newly-regulated, competitive energy market. They needed a better digital presence and a new digital strategy to lay the grounds for the future.

The process

During research we confirmed people's basic needs: pay bills, get customer service and prepare for power outages.

Also we made sure that everyone would be able to access everything else EDP has to offer through digital: Energy saving tips, bill estimates, specifications for technicians and more.

The solution

A complete overhaul of every EDP digital property, leveraging SEO and marketing strategies.

iPhone with EDP app — mobile homepage design
EDP video chat feature — digital customer service interface
EDP themed homepage variations — energy awareness campaigns
EDP energy bill simulator — desktop web application

Next project

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